Mathieu Boisvert is the chef behind Bon Vent, a Montreal-based private chef and high-end home catering company. He believes cooking is about telling stories that honour good food, good people and the moments that connect us all.
His mission is simple -- to create unique, memorable, and deeply human culinary experiences.
The Challenge
Because Mathieu and his team are striking out with a new vision, a clear voice and a unique combo of skills and experience, they needed a strong brand visual right out of the gate.
Bon Vent needed a brand identity and accompanying website that conveys all the warmth, creativity and playfulness Mathieu brings to his food, while demonstrating his immense skill and experience in the industry. We focused on these keywords
Connection
Warmth
Storytelling
Expertise
Chef Mathieu is known for creating authentic, vibrant and heartfelt cuisine. He believes in using food to tell stories that connect people, which means his food is always a reflection of the people for whom he is cooking. The best table in town is the one you set at home.
What sets Bon Vent apart is their tone and their approach, so a comprehensive custom visual identity was the priority, and where we spent most of our time together. And since inquiries were already rolling in, we needed a website that would come together quickly, show off their new visuals and serve their clients until they have the time and the budget to built out a full website. A WordPress pre-built theme was the clear choice.
Before launch we set the team up with custom emails which not only ups the professionalism factor, it also reduces their ongoing costs by doing away with the large monthly Google Workspace fee they were paying. The transition was seamless so as not to interrupt the flow of inquiries. We transferred their domain registration to our hosting platform and sent everything live.